Strategies to help grow and protect your wealth.

LifePro Asset Management complements your secured income and estate plan by growing your surplus assets. We’ll balance risk and reward and manage the impact of taxes.


Custom-built portfolios tailored to meet your needs.

Everybody’s situation is different. We take the time to understand your needs and wants and handcraft a portfolio that reflects your unique situation. You’ll be able to track it in real time and have 24/7 access to the team.

Tactical Investing - LifePro Asset Management


Quickly move to 100% cash, if necessary

Tailored Financial Plans - LifePro Asset Management


Handcrafted to meet your unique needs

Transparent Financial Plans - LifePro Asset Management


Track investments and trades in real time


All portfolios are tactically managed.

The tactical management of LifePro Asset Management portfolios are far more flexible than the typical passive approach. You’ll receive a personalized portfolio specifically designed to meet your needs.


Reduce tax liability by utilizing cash value life insurance.

Fixed Index Universal Life - LifePro Asset Management

People typically look at financial products by comparing their accumulation potential against the fees and charges inside the account. Very little focus is ever on the amount of taxes that financial vehicle will incur over its lifetime.

When it comes to wealth accumulation, taxes will be one of the main factors to take into account.

If you make more than $80,921 of combined income, you are already considered to be in the Top 25% of income wage earners in America. You account for 86% of the tax revenue generated for the government.

With this information in mind, it’s important to diversify your portfolio and consider financial products that offer tax-advantaged benefits.

Cash value life insurance offers three tax benefits that other products do not; helping you reduce your tax liability.

Top 25%

Income Wage Earners

Tax Revenue

$80,921 or more

Adjusted Gross Income



Share of Total Income Taxes Paid

Tax Revenue

Source: Federal Income Tax Data, 2015, Internal Revenue Service.

A cash value life insurance policy offers a combination of three tax benefits in one policy:

Tax Deferred Cash Accumulation Fixed Index Universal Life Insurance

Tax-deferred growth

You don’t have to pay taxes on your policy’s accumulation. That leaves more cash value in your policy; giving you the potential to build wealth faster.

Tax Free Distribution from Fixed Index Universal Life Insurance

Tax-free distribution

As long as the policy remains in force1, the cash value in your policy can be accessed income-tax-free through loans and withdrawals.1
Tax Free Wealth Transfer from Fixed Index Universal Life

Tax-free wealth transfer

Your beneficiaries get an income-tax-free death benefit to meet financial obligations and help ensure their future security.

Charles Schwab - LifePro Asset Management

Charles Schwab

LifePro Asset Management also has access to thousands of investment products offered through Charles Schwab; a leading investment services firm with more total assets than any publicly traded investment services firm in the U.S. and a leader in asset management and retirement planning.

TD Ameritrade

LifePro Asset Management also has access to thousands of investment products offered through TD Ameritrade; an investment and trading services company for 11 million client accounts that total more than $1 trillion in assets, and custodial services for more than 6,000 independent registered investment advisors.

TD Ameritrade - LifePro Asset Management
AssetMark - LifePro Asset Management


LifePro Asset Management is a proud partner to AssetMark; an innovative investment and management solutions firm delivering compelling technology and outstanding service. 

Wealth Accumulation Through Cash Value Life Insurance and Investments

Grow your surplus assets today.

Learn how LifePro Asset Management can help complement your secured income and estate plan by growing your surplus assets with optimal risk.

1 Policy loans and withdrawals will reduce available cash values and death benefits and may cause the policy to lapse, or affect guarantees against lapse. Additional premium payments may be required to keep the policy in force. In the event of a lapse, outstanding policy loans in excess of unrecovered cost basis will be subject to ordinary income tax. Tax laws are subject to change and you should consult a tax professional.

Policy loans are not usually subject to income tax unless the policy is classified as a modified endowment contract, or MEC, under IRC section 7702A. However, withdrawals or partial surrenders are subject to income tax to the extent that the cash value in the policy immediately before the distribution exceeds the owner’s tax basis in the policy. If taken prior to age 59 1/2, a 10% federal tax penalty may apply.

LifePro Asset Management does not directly offer life insurance products. These products are available through our affiliate and parent company, LifePro Financial Services, Inc. See additional disclosures on these products here.